Everyone seems to have an opinion on Adobe.com, most of it is pretty negative. Many of the folks I see bagging on the site the most really have no design skills or experience. Frankly, I am no designer, nor do I claim to be. However, I have led a number of projects and guided the design and won awards for these sites. I'd like to think I know good design and UI and I think my clients tend to agree for the most part. However, I've been told that people who have a positive view on the Adobe redesign are only saying this because "they want to make others look stupid". Quite the contrary. I think I would prefer to hear from folks the positive things about the redesign in addition to the negative things. I've waited a while to express my views so that 1. I could really examine the site and how I felt about it and 2. Because I didn't want to express myself based on my irritation with folks who can't give a fair analysis.
My initial impression of Adobe.com is mixed. I really like the navigation and how easy Adobe has made it to find the information I need. One of my biggest complaints with Adobe prior to the new release was how much time I had to spend on their site to find the information I was seeking. Adobe has succeeded in cutting this time in half. To me that makes the redesign worth it. I do not think many folks consider this when firing off their criticism.
I also really like the new color scheme. The contrast adds to the readability and the site no longer reminds me of a newspaper. The typography is excellent. Compared to the old site its much (!!!) easier to read. For someone like me who spends 1-2 hours a day gleaning information from Adobe's resources I find this very important.
Now onto the bad stuff.
The Flash animation on the homepage is humongous. I do not know what is up with that, but I would be happy to see it 30% smaller at least. It consumes too much real estate, especially for folks who do not run high resolutions like tech folks do. I often send clients to Adobe.com to research the technologies we use in their solutions. It's not a great impression when a Flash movie overtakes the page.
The backgrounds have to go. A simple gray gradient like the homepage has is nice and elegant without drawing the eye away from the content area.
The content areas need to be widened and centered. The left alignment is not good in high resolutions. Also, I think designing content for 800x600 is a disservice to the web. 800x600 is an archaic (IMHO) resolution which needs to be forcefully pushed off the web. Sure, there's a lot of people still running 800x600 because they claim that in 1024x768 or larger the text is too small for them, but this is because they haven't really been configured correctly. A screen with a higher resolution is actually far easier on the eyes.
The search box needs a submit button. Seriously! I was on a browser last night that didn't have much functionality and no keyboard, it was a touchscreen. I couldn't tell you what browser as it was a proprietary system, attached to a stationary cycle at the gym. However, there was no ENTER button and I was unable to search the Adobe site. This could prove to be an issue with kiosk systems.
Lastly, the site degraded miserably on the above browser. The navigation failed to work properly (which is why its critical to have search that works in deprecated browsers) and many of the content areas were not at all displayed. Im wondering how well it degrades on other older browsers. While I am a proponent of keeping up with technology, some of these older kiosk systems are still in operation in airports and other public places. Although side-scrolling and lack of plug-ins such as Flash will make browsing tougher it is critical that content always be displayed in these older browsers and readers! It's OK to make a site that doesn't work perfectly in deprecated browsers, but always, always always make the content available.
While it seems like I have a lot of criticisms about the site I think most of what I am criticizing can be easily fixed with not a whole ton of effort. Overall I think Adobe is on the right track with the new design